Quote from: Success Topic

The biggest hits - be they Coca-Cola or Doritos - owe their success to complex formulas that pique the taste buds enough to be alluring but don't have a distinct, overriding single flavor that tells the brain to stop eating.


Share this:  

Author Bio


  • NameMichael Moss
  • DescriptionAmerican journalist
  • AwardsPulitzer Prize For Explanatory Reporting