The process of shaping opinion, attitudes, and perceptions was termed the 'engineering of consent' by one of the founders of the modern public relations industry, Edward Bernays.
With consumers having ever more choice, corporations must invest more and more in courting public opinion.
Only as long as a company can produce a desired, worthwhile, and needed product or service, and can command the public, will it receive the public dollar and succeed.
Public opinion is stronger than the legislature, and nearly as strong as the ten commandments.
And if you take the cameras out of the courtroom, then you hide, I think, a certain measure of truth from the public, and I think that's very important for the American public to know.
This war is being played in the realm of public opinion and has dire consequences for our soldiers in Iraq, the future of our country, and freedom around the world.
My professional life has been about public service. My personal life I define very intently through my family.
When the initial effort of political and business leaders to influence public opinion on an issue is to threaten rather than to engage and persuade, they further arouse public opposition rather than win support.
I think there's no higher calling in terms of a career than public service, which is a chance to make a difference in people's lives and improve the world.
And certainly the history of public sculpture has been disastrous but that doesn't mean it ought not to continue and the only way it even has a chance to continue is if the work gets out into the public.
Advances in science and medical research and public health policies have meant that life expectancy for Australians is one of the highest in the world.
Every single dollar spent lobbying a legislator on behalf of oil and gas is a toxic dollar that undermines public health and safety laws that protect Americans. That's contamination of the political system.
Miriam Were has made outstanding contributions to public health in the developing world. She brings basic medical services to women and children in East Africa.
Global Warming: It is a hoax. It is bad science. It is high-jacking public policy. It is the greatest scam in history.
All around the United States of America - in the cities and the counties - our public education is suffering and has been suffering. Cuts, cuts, cuts.
I mean the public likes it more in Europe than they do here because the state supported organizations have felt that playing contemporary music was part of the education of the public.
The institution of a public library, containing books on education, would be well adapted for the information of teachers, many of whom are not able to purchase expensive publications on those subjects.
The government can access these funds but only following approval by the parliament to support our budget requirements and investments in infrastructure development, education, public health, and so on.
In the government schools, which are referred to as public schools, Indian policy has been instituted there, and its a policy where they do not encourage, in fact, discourage, critical thinking and the creation of ideas and public education.
This persistence as private firms continued because it ensured the maximum of anonymity and secrecy to persons of tremendous public power who dreaded public knowledge of their activities as an evil almost as great as inflation.
Convention speeches are powerful tools to bend the curve of public opinion. George H. W. Bush's 1988 convention speech is a great example. His son's speech was also quite powerful.
