Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term.
Every time the good giants try to cut back on salt, sugar, fat calories, inevitably Wall Street raises its hand and is looking at the sales figures and the revenue and saying, 'Thou shalt not result in any loss of profit.' There's huge continuing pre...
No one can sustain rage for long. I am still angry and always will be. My dear son was stolen from me and his family to never return. He was killed for profit and lies. How can I not be angry? Sometimes though, the rage comes back.
John D. Rockefeller said that he found friendships based on business to be far more long lasting and profitable than the reverse. I think there's something to that. A company can end up being very Confucian, where the good of the individual is subjug...
Your typical business just measures the metrics that have to do with the profitability of the business one way or another. But you can have metrics that measure employee happiness and the morale. You can also do direct customer surveys; you can track...
If you create something, you don't want someone else to go and profit from it; you have your right to make a living and everything. So I respect copyright. What I don't respect is copyright extremism. And I what I don't respect is a business model th...
We need to revise our economic thinking to give full value to our natural resources. This revised economics will stabilize both the theory and the practice of free-market capitalism. It will provide business and public policy with a powerful new tool...
One of the things that I realize is that if you look at big business, I mean, they - and what they fund and what they do, they don't really - they don't fund the small non-profit community-based organizations that really are out there on the front li...
Tyra the businesswoman is very close to - and I hate third person, but you said it, oh, chiiild, you said it - but me the businessperson and me the person: very similar. I can be in a business meeting and be all 'Wooo!' and 'Oh, child!' and still be ...
Public discourse about climate change has resulted in the erroneous idea that it's all about cost, burden and sacrifice. If the math was correct, everyone would see it's about profit, jobs and competitive advantage.
The health insurance industry does not like to pay out claims, because they don't make money. The only way they can make a profit is if they don't pay for your operation. If they pay for your operation and your doctor's appointment and your pharmaceu...
Technology isn't the enemy, it is our ally, but only if we adopt a new model that puts people before profit. I realize that we seem far from that model, but I have seen it in action and it is a beautiful thing. So I'm not willing to give up yet. Hope...
Stock exchanges say that more than half of all trades are now executed by just a handful of high-frequency traders, who use rapid-fire computers to essentially force slower investors to give up profits, then disappear before anyone knows what happene...
My parents are from north London, and so it's not like I'm some Yank who wants to make a profit out of football. I don't care about making money. I just want to see Spurs succeed and, if I can help, that's great.
We really wake up every day trying to build businesses. That is the goal of private equity. It's a misnomer out there that private equity profits by shrinking companies. In fact, it's just the opposite. Private equity creates value by growing great c...
I actually run a non-profit where one of the main objectives is to branch out and get a new audience for the theater. Just because the writing is so good and nothing is more effective than seeing something live and happening right in front of your fa...
If a product's future is unlikely to be remarkable - if you can't imagine a future in which people are once again fascinated by your product - it's time to realize that the game has changed. Instead of investing in a dying product, take profits and r...
Life is now a war zone, and as such, the number of people considered disposable has grown exponentially, and this includes low income whites, poor minorities, immigrants, the unemployed, the homeless, and a range of people who are viewed as a liabili...
Farms and ranches contend with much more than quarterly reports and profit margins - the weather can wreak havoc on their quality of life and economic viability. When natural disasters strike, we must do all we can to assist the backbone of our econo...
I don't think anyone went the polls and said, 'I am casting my vote to make sure that Wall Street has better chances to make bigger profits off the backs of the American people.'
God's favor floats as it were over all this and finds joy in turning all those miseries to the greater profit of those who love Him. From toil He makes patience spring forth.