I just don't understand how Kerry or Obama or anybody else thought Assad was going to change.
Elliott AbramsObama isn't good off the cuff, especially when challenged; he is far better with a prepared speech.
Elliott AbramsFor years, many public health campaigns that aimed at changing habits have been failures.
Charles DuhiggA great ad campaign will make a bad product fail faster. It will get more people to know it's bad.
William BernbachThere are many elements to a campaign. Leadership is number one. Everything else is number two.
Bertolt Brecht