Plain and simple, marketing is about nothing more than getting your product or service in front of likely buyers in a positively memorable way. Although there have been thousands of books written about marketing, that really is all that it’s about....
Finally, there was the impediment of his nature. In the secret parts of his peculiar brain, those unhappy and inextricable tangles which he felt at the roots, the boy was disabled by something which we cannot explain. He could not have explained eith...
This leaves us with the urgent question: How can we be or become a caring community, a community of people not trying to cover the pain or to avoid it by sophisticated bypasses, but rather share it as the source of healing and new life? It is importa...
What does it mean to care? Let me start by saying that the word care has become a very ambivalent word. When someone says: 'I will take care of him!' it is more likely an announcement of an impending attack than of a tender compassion. And besides th...
I'm like a machine being run over its RPM limit: The bearings are overheating - a minute longer, and the metal is going to melt and start dripping and that'll be the end of everything. I need a quick splash of cold water, logic. I pour it on in bucke...
A word of warning here. The events as you remember them will never be the same in your memory once you have turned them into a memoir. For years I have worried that if I turn all of my life into literature, I won't have any real life left - just stor...
He was surprised at the way she answered. She had taken a long time to say that. She had nodded her head in a deep way too. Had she wished to affect him with some sort of premonition? He wondered unhappily. Or was it only that she would not help him,...
But he wanted to leap up, to say to her, I have been sick and I found out then, only then, how lonely I am. Is it too late? My heart puts up a struggle inside me, and you may have heard it, protesting against emptiness...It should be full, he would r...
Otis, on the other hand, didn't miss home a bit. He had always hated the stairs in our house in Massachusetts. He was now five years old and very large for a golden retriever. I thought he was fat, but Bruce insisted he was just "big-boned". Either w...
In 1913, when Anthony Patch was twenty-five, two years were already gone since irony, the Holy Ghost of this later day, had, theoretically at least, descended upon him. Irony was the final polish of the shoe, the ultimate dab of the clothes-brush, a ...
In communities, at work, but particularly in families, people are put together in something like a three-legged race. God means us to cross the finish line together, and all the other people tied together with us play some part in our progress. They ...
What does it mean to be the master of your own soul, the captain of your own mind? It means that you keep the final say on what you think, feel and do. No one fearful thought can overtake you, no one doubtful feeling can overthrow you from your path,...
There is a huge trapdoor waiting to open under anyone who is critical of so-called 'popular culture' or (to redefine this subject) anyone who is uneasy about the systematic, massified cretinization of the major media. If you denounce the excess cover...
You can walk around this culture now, as a proud supporter of the so called anti-war movement and it's made up of a lot of people I used to know … I'd like for them to be asked more often than they are, if your advice had been taken over the last 1...
No man ever followed his genius till it misled him. Though the result were bodily weakness, yet perhaps no one can say that the consequences were to be regretted, for these were a life in conformity to higher principles. If the day and the night are ...
If I had been born in the 1700′s, presumably children had a bigger vocabulary than I had which means I wouldn’t have been able to recite fairy tales to kids because I’m not smart enough. You know…? I’d have to be like…..uh: In time passed...
White Americans have contented themselves with gestures that are now described as "tokenism". For hard example, white Americans congratulate themselves on the 1954 Supreme Court decision outlawing segregation in the schools; they suppose, in spite of...
There may not be any romance to mental illness but who needs romance when the preferable route is agency? The prevailing conversation around mental health issues is agency and the lack thereof on the part of the mentally ill. But what do you do if yo...
My mother's outh drops. 'Emmy...don't say those things Emmy. Remember, we don't talk about those things.' 'Yes Mom. I remember. That's why I'm here, looking like this.' An orderly knocks on the door and announces that visiting time is over. My mother...
Dead Butterfly By Ellen Bass For months my daughter carried a dead monarch in a quart mason jar. To and from school in her backpack, to her only friend’s house. At the dinner table it sat like a guest alongside the pot roast. She took it to bed, pr...
If you expose what it is that we’re doing, if you inform your fellow citizens about all the things that we’re doing in the dark, we will destroy you. This is what their spate of prosecutions of whistleblowers have [ ] been about. It’s what tryi...