Marketers use big data profiling to predict who is about to get pregnant, who is likely to buy a new car, and who is about to change sexual orientations. That's how they know what ads to send to whom. The NSA, meanwhile, wants to know who is likely t...
A visionary is someone who can see the future, or thinks he sees the future. In my case, I use it and it comes out right. That doesn't come from daydreams or dreams, but it comes from knowing the market and knowing the world and knowing people really...
I realize that having a style would be very beneficial for my practice from a marketing standpoint, but I can't do it. I believe my responsibilities as an architect are to design the most appropriate building for the place. Each place has a distinct ...
When I take on a design project, I have to jet from the bookstore to the hardware shop to the lamp store and back again just to collect a small portion of the many items I need to fill a home. But, when you hit the flea market, they're all right ther...
We've gone from a world in which Starbucks set a cutting-edge standard for mass-market design to a world in which Starbucks establishes the bare minimum. If your establishment can't come up with an original look, customers expect at least some sleek ...
'Reinventing the Bazaar,' by John McMillan, is a great and fun introduction to the wild variety and importance of markets throughout history and around the world. I finally understood how a Middle Eastern souk actually works economically and how to c...
Films that score very high with test audiences generally tend to not be so great. But, there's a lot of money involved in making movies, and it's a way for people to reassure themselves, who have spent money, and it's also a way to work out how to ma...
There's a certain degree of speculation that goes into valuations. In so far as the market supports a valuation, everyone who gets a great one deserves it, but they should also be cautious because that speculation is temporary. I saw Yahoo go from $1...
The Internet rewards scale; by trading higher up-front costs for lower marginal cost, market leaders can invest in better technology and service. As a result, there is nothing online that is both great in quality and small in scale. Amazon wasn't ori...
Yes, we've seen it all before. And yes, those who do not study history are condemned to repeat it. But no, the sky is not falling - baseball is such a great game that neither the owners nor the players can kill it. After some necessary carnage, marke...
In every aspect of life, including the economic dimension, we are always challenged to do the right thing. In many cases in the market system, which allows a great deal of latitude for human choice, people can get carried away to excess.
There are good reasons why we don't want everyone to learn nuclear physics, medicine or how financial markets work. Our entire modern project has been about delegating power over us to skilled people who want to do the work and be rewarded accordingl...
Markets are, in the end, man-made devices for utilitarian purposes, not a force of nature that we should not try to resist. If they end up serving the interests of only a tiny minority, as is increasingly the case, we have the right - and indeed the ...
Watch the walls come down, whether it's in the South or on Wall Street. When the walls come down, what do we find? More markets, more talent, more capital and growth. Which means that the race and sex discrimination stunt economic growth. It's not go...
From the time I was 16 to really up until turning 21, the roles were really, really few and far between. I had people say that I just wasn't a good singer. They didn't know what to do with me; I would never fit in any markets. I almost quit acting al...
How much money you get, depends on lots of extraneous things. It depends on how good you are at turning poetry into a marketable product, which is something it was never supposed to be. That's why many people suppose that the better the poet you are ...
For a decade, makers of AIDS medicines had rejected the idea of lowering prices in poor countries for fear of eroding profits in rich ones. The position required a balancing act, because the companies had to deflect attacks on the global reach of the...
If you chase the market, it's not going to come to you. You have to have faith in yourself. I think one of the differences in what I call 'civilians' and 'authors' is that we have an antenna hat buzzing all the time.
I've done so many funny jobs. I worked at a farmer's market through high school. I worked in the stock room of Ralph Lauren. I graduated to salesperson at Ralph Lauren, which was a big deal to me. I've been a P.A. I've been a stand-in. I've been an a...
With all the media attention, all the love from the fans, I felt I needed to prove myself. Prove that I'm not a marketing tool, I'm not a ploy to improve attendance. Prove I can play in this league. But I've surrendered that to God. I'm not in a batt...
General Atomics, the progenitor of General Atomics Aeronautical Systems, started life in 1955 when a major military contractor, General Dynamics, feared that the military hardware market might dry up. It began exploring peacetime uses of atomic energ...
