Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.
Investments in greater email marketing sophistication often lead to even higher returns, not diminishing returns.
We knew it was going to be a market, and we knew it was a food market. Well, what kind of food market? It's kind of natural foods, kind of organic foods. So, we eventually settled on Whole Foods Market.
History speaks pretty clearly that the markets do better with Democrats. Republicans' ideas of what constitutes fiscal responsibility simply are not good for the stock market. Democrats have many tendencies, but one of them is to look after the worke...
As a bull market turns into a bear market, the new pros turn into optimists, hoping and praying the bear market will become a bull and save them. But as the market remains bearish, the optimists become pessimists, quit the profession, and return to t...
Kris Kringle: To market, to market, to buy a fat pig! Home again, home again, jiggety-jig. To market, to market, to buy a fat hog! Home again, home again, jiggety-...
The United States can no longer rely upon foreign nations such as China to bail us out of our economic irresponsibility. We must live within our means and implement creative, free-market solutions to put Americans back in jobs and to create economic ...
Late 19th-century populists saw bankers and industrialists manipulating markets to enrich themselves at the expense of small farmers and labourers and favoured political candidates promising economic relief through free and unlimited coinage of silve...
I am far more a fan of aggressive entrepreneurs than I am of major CEOs. You look at major CEOs, and they are almost to a person quite timid. They don't act to defend the free market principles that are vital to growth.
One of O'Reilly's advantages is that we have a network of thousands of user groups to whom we give free books, to whom we advertise our products, and they spread the word. If you don't have that database, it's hard to get the attention of the market.
In my book, 'The Big Three in Economics,' I found that the press has frequently and prematurely written the obituary of Adam Smith and his free-market philosophy, only to see a new and more vibrant global marketplace reemerge after being savagely att...
The food system is not a free market. In this country, we impose reasonably high standards of animal welfare - but we haven't applied the same standards to food we import, so all we're really doing is exporting cruelty from Britain elsewhere, and at ...
Google will be obliged either to accept Chinese regulations or exit the world's largest Internet market, with serious consequences for its long-term global ambitions. This is a metaphor for our times: America's most dynamic company cannot take on the...
I believe, unlike people that are totally free-market, laissez-faire fundamentalists, that there is an important role that the government can play - one, in providing public goods, whether it's education, health care, or other things, and two, superv...
There are good people and bad people in all organizations fundamentally however, when you look at the basis of the Tea Party it has nothing to do with race. It has to do with an economic recovery. It has to do with limiting the role of our government...
When the Soviet Union fell, optimistic scholars believed the world had shifted inexorably in the direction of free markets and liberal democracy. Instead, the West gradually embraced bigger government and weaker social bonds, creating a fragmented so...
Now, modern economies have a very effective mechanism for deciding if salaries are really too high: it's called the free market. That's how most people's salaries are set, after all, including those of major-league baseball players and European socce...
The Internet is all about accessing entertainment. Realistically, 50 to 80 percent of all traffic is people downloading stuff for free. If you can turn that huge market share into something that you can monetize, even if it is just with ads, you will...
The fact is Qatar, Etihad, Emirates, Singapore, Garuda, all of the three Chinese airlines, Air New Zealand - the fact is that international aviation relies very much upon agreements between nation-states, and it is not an area in which you have free ...
We'll be going to the fish market and a farmer's market this afternoon to get what we need to make and eat dinner as a family. I'm trying to expose my kids to going to a farmers market or the fish market and learning what that's all about.
Best practices are particularly valuable to those who are unfamiliar with email’s unique, often confusing rules.
