The process of shaping opinion, attitudes, and perceptions was termed the 'engineering of consent' by one of the founders of the modern public relations industry, Edward Bernays.
I don't think that they have many of the scientists who were involved in the weapons program to talk to at this time, and there were thousands of people, engineers and scientists, they know where the weapons are.
We never set up Yandex to imitate what others were doing. We've been in the business longer than other search engines and have created many original products.
I initially wanted to be a teacher, and then I was going to become an engineer and build bridges and highways, but pretty soon I went into the business world. I never did get to be a teacher except in a different way.
Being from a very traditional Chinese-American family, my parents believed the only options to have a successful life were to be a doctor, a lawyer, an engineer or a business person.
Business is not just doing deals; business is having great products, doing great engineering, and providing tremendous service to customers. Finally, business is a cobweb of human relationships.
I farm - there is something visceral about being attached to the land. I am a recording engineer. I do my own laundry most days, and I get on with the business of living.
In fourth grade, I learned that reading was serious business, not just a pleasant way to pass the time, and that like medicine or engineering, it had a definite, valuable purpose: to foster 'comprehension.'
I had no intention of being a film producer, and I knew I wasn't passionate about engineering. I was always set on having my own business, controlling my own destiny.
Engineering undergraduates should not be charged fees. They should receive grants, not student loans, and the government will get the money back long-term from increased exports.
The federal government was responsible for building the levees, engineering the levees, and consequentially, the federal government is responsible for repairing the damage that has been done, which has not been completed yet.
By themselves, genetically engineered crops will not end hunger or improve health or bolster the economies of struggling countries. They won't save the sight of millions or fortify their bones. But they will certainly help.
A man from a primitive culture who sees an automobile might guess that it was powered by the wind or by an antelope hidden under the car, but when he opens up the hood and sees the engine he immediately realizes that it was designed.
Sometimes I feel like I'm not only the engine but the caboose. I have to be in the front car and pull forward, and at the same time run around behind and push everybody along with me.
My dad was an engineer and so I had this picture of science and technology and pursuits of the mind as being more impressive than artistic pursuits, which I saw a as kind of frivolous.
We worked with the engineers in the design and construction and testing phases in those various areas, then we would get back together at the end of the week and brief each other as to what had gone on.
Hey, I'm a good software engineer, but I'm not exactly known for my fashion sense. White socks and sandals don't translate to 'good design sense'.
Pictures, abstract symbols, materials, and colors are among the ingredients with which a designer or engineer works. To design is to discover relationships and to make arrangements and rearrangements among these ingredients.
Google has withdrawn from China, arguing that it is no longer willing to design its search engine to block information that the Chinese government does not wish its citizens to have. In liberal democracies around the world, this decision has generall...
But I decided I wanted more education and I had to make a choice between starting law school, which was interesting to me, and going for a graduate degree in engineering.
I kind of think of engineering like the chefs at a restaurant. Nobody's going to deny chefs are integrally important, but there's also so many other people who contribute to a great meal.
