Bring your kids along next time you go to the grocery store and ask them to help find the price per unit for the general grocery items. By comparing brands and looking for the best prices, kids will get in the habit of looking for deals and understan...
Consistency matters. You must learn that giving people a consistent high-quality product is of importance, like building trust across your brand. This build relational wealth - people want to know what they are about to step into and with whom.
As social is where consumers' eyeballs are, businesses must take ownership of their online company profiles. By providing their customers with a place to share content, social media managers can monitor and track content which directly relates to the...
Companies and their brands need to reach out and speak directly to consumers, to honor their values, and to form meaningful relationships with them. They must become architects of community, consistently demonstrating the values that their customer c...
As a function of the easy access to information provided by the Internet, and the ease with which it can be shared thanks to social media, consumers are now better informed as to the behavior of brands and the multiple global crises we face.
When I was commissioning a brand new solar photovoltaic utility site, I came across metal tubes installed into the fuseholders that were marked up as 100 amp fuses on the diagram. Needless to say, it had already gone on fire.
So, through all that early professional career I would occasionally do a musical, a pantomime or a play with songs. The next stop would be a Shakespeare, or an Ibsen, or a play by a brand new writer who had never done anything in the theater before.
There is no way to physically always be there for your children and always be at the office and always be present for your significant other and then take care of yourself. The laws of physics necessitate that somebody or some thing is going to get t...
My mother can certainly be rough around the edges at times, but she also taught me to have compassion for people who have been wronged. She taught me to empathize with those who have made mistakes.
There is no shame in black athletes not wanting to be role models, but there should be shame when they don't behave like one. It's a free country and people can do whatever they want. But just because we can doesn't mean we should.
I might say that when the settlement was made the Nixon administration issued what they called a second inflation alert in which the General Motors settlement was branded as being inflationary and bad for the country.
Stigma's power lies in silence. The silence that persists when discussion and action should be taking place. The silence one imposes on another for speaking up on a taboo subject, branding them with a label until they are rendered mute or preferably ...
In S Club I played a role in a band, but now I can go off and be me - My horizon's wide open now. It's scary and it's daunting, but it's an absolute thrill. I feel brand new!
My own brand will stand or fall because of me. Dior won't fall if I fall. It will also still stand if I'm not there. I'm coming in there, and it's like a - I don't know the English word - like a passage.
Mankind is immortal in the comic perspective not by virtue of man's subjugation of nature but by virtue of man's subjection to it. The "fall" in tragedy ends in death; the fall in comedy ends in bed, where, by natures's arithmetic, one and one make a...
Being different will always threaten the institution of understanding of a closed mind. However, evolution is built on difference, changing and the concept of thinking outside the box. Live to be your own unique brand, without apology.
In the next decade, I see Spanx going worldwide. Everywhere. No butt left behind. It's going to be all over the world and it's going to be an aspirational brand that transcends categories. There's so many things we can improve upon and make better.
Even if we give parents all the information they need and we improve school meals and build brand new supermarkets on every corner, none of that matters if when families step into a restaurant, they can't make a healthy choice.
Most of the things I do brand wise are both missionary and mercenary in their position, and that's really important to me; that's one of the first things I look at when I say, 'does it make sense to do a deal?'
Quality Healthcare is a premier healthcare brand in Hong Kong and is the leading private healthcare provider there. We are believers in long-term growth prospects of the Asian healthcare space and the benefits of a world-class pan-Asian integrated he...
When I first moved to London for university, I was already a big fan of Diesel because, in the nineties, Diesel was, like, the brand. The stores were the place to go. It wasn't workwear like Levi's or G-Star.
