A successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur—or APE.
APE: Author, Publisher, Entrepreneur. How to Publish a BookNot only had I got rid of the theology and the supernatural, but I had found the truth of evolution.
The Autobiography of Andrew CarnegieThe story of evolution unfolds with increasing levels of abstraction.
How to Create a Mind: The Secret of Human Thought Revealed