Removed from 'Gmail' doesn't necessarily mean removed from all Google servers. In fact, your old emails are the data set from which Google models our behaviors - the real product it is offering its advertisers.
Newspaper companies are losing advertisers, readers, market value, and, in some cases, their sense of mission at a pace that would have been barely imaginable just four years ago.
As you begin your tour of the United States, you may as well know that one American national trait which irritates many Americans and must be convenient for our critics is that we relentlessly advertise our imperfections.
I won't do advertising if they bring a layout and say, 'This is what we want to do,' because anybody can do that; it's not interesting. They've got digital and the computer; it's not taking pictures, it's not magic - it's a picture done by committee.
I was not going to use writing for advertising or journalism. I would tend bar, load trucks, chauffeur - do whatever it took. But from the moment I took my first writing workshop, I was a writer.
What we want is a social harmony, even as we live in a world where any idea about 'the real thing' is as likely to evoke the ancient memory of an advertisement for a soda pop as anything solid or necessary.
Children go from being a kind of cultural protectorate to the Junior Auxiliary of the tube-watching nation at large, and programs are designed for them on the same principle as they're designed for grown-ups: as a way to sell eyeballs to advertisers.
It is a most extraordinary thing, but I never read a patent medicine advertisement without being impelled to the conclusion that I am suffering from the particular disease therein dealt with in its most virulent form.
I know that campaigns can seem small, and even silly. Trivial things become big distractions. Serious issues become sound bites. And the truth gets buried under an avalanche of money and advertising. If you're sick of hearing me approve this message,...
I'd like my grandkids to be able to watch PBS. But I'm not willing to borrow money from China, and make my kids have to pay the interest on that, and my grandkids, over generations, as opposed to saying to PBS, 'Look, you're going to have to raise mo...
Social enables word of mouth at an unprecedented scale. Its most powerful effect, through reviews and recommendations, is to put product quality and value for money as the key to success in commerce. Social brings a level of transparency that prevent...
My wife, Jill, and I have an incredibly close working relationship, and an incredibly happy married one. We met through work. I was the world's worst advertising copywriter. She had the misfortune to be my account director, so from the very start she...
Sports has always been a pass-through. You pay for something, and then you pass it through to television, you pass it through to advertisers, or you pass it through to season-ticket holders, luxury boxes and then the fans. Then it all adds up, and yo...
You see movie stars advertising all sorts of things today for whatever reason. And it may be that it affords them the luxury to do smaller movies or to go and do a play. Because, otherwise, you have to keep doing movies where you get paid millions an...
El Chivo: So how shall we call my dog? Luis Miranda Solares: I don't know, "LostDog"? El Chivo: [sarcastically] You have a good imagination, you must be in advertisement!
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said bef...
Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.
Don't you understand that we need to be childish in order to understand? Only a child sees things with perfect clarity, because it hasn't developed all those filters which prevent us from seeing things that we don't expect to see.
Almost everything else I have done during my adult years has been affected to some extent by my name - by my father's position, if you will. But in the air, I had no name; to the Federal Aviation Agency I was simply Comanche Nine-Nine POP. The qualit...
Refusing the false securities of a stable and linear past, such an approach celebrates heterogeneous sensations and surprising associations, random connections, the ongoing construction of meaning and also admits into its orbit the mysterious agency ...
That is the problem with governments these days. They want to do things all the time; they are always very busy thinking of what things they can do next. That is not what people want. People want to be left alone to look after their cattle.