Roger Thornhill: Now you listen to me, I'm an advertising man, not a red herring. I've got a job, a secretary, a mother, two ex-wives and several bartenders that depend upon me, and I don't intend to disappoint them all by getting myself "slightly" k...
I understand that I have a certain look that can be used to my advantage. I know the power of that when I walk into a room and talk to people, and I can use it as an advertising tool. Now I am actually selling me, my face, my thoughts. So I am my guy...
The online musical universe has become Balkanized, with many sites focusing on minute niches. That works well for reaching very specific demographics, which is wonderful for advertising, but it flies in the face of the common wisdom that people's tas...
People think I'm selling feminism in my books, but what I'm really doing is writing advertising copy for expensive private colleges that most women can't afford anyway. Oh, and try to find a job with a major in English literature. No luck? Joke's on ...
Whom one is speaking to - or which aspect of their character - fundamentally determines the meaning and consequences of an exhortation. 'Indulge Your Desires' comes across very differently on a billboard advertising SUVs than it does spray-painted ac...
Advertising design, in persuading people to buy things they don`t need, with money they don`t have, in order to impress others who don`t care, is probably the phoniest field in existence today.
In the Information Age, the first step to sanity is FILTERING. Filter the information: extract for knowledge. Filter first for substance. Filter second for significance. These filters protect against advertising. Filter third for reliability. This fi...
On the Bowery, in the ornate carcass of a formerly grand vaudeville theater, a dance marathon limps along. The contestants, young girls and their fellas, hold one another up, determined to make their mark, to bite back at the dreams sold to them in n...
To order a wife by mail seemed strange to him indeed; so strange he could only open the letters in the confidential cloak of night, undisturbed by even the servants..." Lord Hartford's thoughts at the prospect of reading letters in response to his ad...
Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company, they will stay loyal to the brand.
He's wearing his official university sweatshirt again, which puzzles me a little. I mean I'd sort of understand it more if it said Yale or Harvard or something, because then it would be a fashion choice. But why advertise the fact that you're at a un...
Kindle Singles is publishing on skates. It prints like lightning; our book meets readers in hours. I've spent so many years waiting for publishers to consider whether they wanted to print a book of mine, making contracts, taking months to fit it into...
Despite all the public hand-wringing about negative advertising, political veterans will tell you that it persists because, more often than not, it works. But tearing down the other guy has another attraction: It can be a substitute for building much...
Critics say Internet advertising suffers from limitless inventory, which depresses prices. These exclusive front-page sponsorships are not limitless. If HBO doesn't move quickly enough, Showtime can buy out Gawker and Jezebel for the key fall TV seas...
The schedules are crammed with shows urging us to travel further, drive faster, build bigger, buy more, yet none of them are deemed to offend the rules, which really means that they don't offend the interests of business or the pampered sensibilities...
At a macro level, it's balancing the needs of consumers, advertisers and content owners. And if you talk to any one of those three customer sets in isolation, often times you won't delight the other two. So the hurdle we faced with Hulu Plus was, how...
Ordell Robbie: Now that there is the Tec-9, a crappy spray gun from South Miami. This gun is advertised as the most popular gun in American crime. Do you believe that shit? It actually says that in the little book that comes with it: the most popular...
Edward R. Murrow: We'll split the advertising, Fred and I. He just won't have any presents for his kids at Christmas. Sig Mickelson: He's a Jew. Edward R. Murrow: Well don't tell him that. He loves Christmas.
Ian Faith: I've got a small piece of bad news. Mick Shrimpton: For a change! Ian Faith: We're cancelled here. Derek Smalls: At the hotel? Ian Faith: No. The gig is cancelled. Mick Shrimpton: Fuck. Ian Faith: It say's "Memphis show cancelled due to la...
People who don't know me, how will they know what I am really like? They will only see me on the field, only see me in an advertisement. People who know what kind of a guy I am will tell you I'm a very open person.
A loose definition of the Tea Party might be fifteen million pissed-off white people sent chasing after Mexicans on Medicaid by the small handful of banks and investment companies who advertise on Fox and CNBC.
