Despite the real danger of malaria, a wide swath of people of every age and education level and nationality all around the world imagine mosquito nets to be ‘confining' and 'suffocating;’ most others refuse to use them because they ‘don’t look nice.’ Combine those entrenched attitudes from educated people with a pervasive and wide-spread culture shared by millions of people in malaria zones across more than one continent who absolutely believe that with sorcery humans can turn into animals at night to stalk victims inside their homes, and ponder the possible outcomes of printing shadowy forms of realistic animal shapes onto mosquito nets in an attempt to make sleeping under a mosquito net more appealing.