Quote by: Leo Burnett

There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'


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Author Bio


  • NameLeo Burnett
  • DescriptionAmerican advertising executive
  • BornOctober 21, 1891
  • DiedJune 7, 1971
  • CountryUnited States Of America