About John Hodgman:
John Kellogg Hodgman is an American author, actor, and humorist. In addition to his published written works, such as The Areas of My Expertise, More Information Than You Require, and That Is All, he is known for his personification of a PC in contrast to Justin Long's personification of a Mac in Apple's "Get a Mac" advertising campaign, and for his work as a correspondent on Comedy Central's The Daily Show with Jon Stewart.
Any time you try to create an Internet meme, automatic fail. That's like the worst thing you can do.
John Hodgman