About James J. Gibson:
James Jerome Gibson is considered one of the most important 20th century psychologists in the field of visual perception. Gibson challenged the idea that the nervous system actively constructs conscious visual perception, and instead promoted ecological psychology, in which the mind directly perceives environmental stimuli without additional cognitive construction or processing. A Review of General Psychology survey, published in 2002, ranked Gibson as the 88th most cited psychologist of the 20th century, tied with John Garcia, David Rumelhart, Louis Leon Thurstone, Margaret Floy Washburn, and Robert S. Woodworth.
The perception of what a thing is and the perception of what it means are not separate, either.
James J. Gibson