Our brain is a circuit board with neurons and terminals ready to be wired. We are born free, then programmed to obey our parents, to tell the truth, pass exams, pursue and achieve, love and propagate, age and fade unfulfilled and uncertain what it has all been for. We swallow the operating system with our mother's milk and sleepwalk into the forest of consumer illusion craving shoes, houses, cars, magazines, experiences that endorse our preconceived dreams and opinions. We grow into our parents. We becomes clones, robots, matchstick men thinking and saying the same, feeling the same, behaving the same, appreciating in books and films and art shows those things we already recognize and understand.