Quote by: Bruce Henderson

The essential element of successful strategy is that it derives its success from the differences between competitors with a consequent difference in their behavior.


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Author Bio


  • NameBruce Henderson
  • Descriptionfounder of the Boston Consulting Group
  • BornApril 30, 1915
  • DiedJuly 20, 1992
  • CountryUnited States Of America
  • ProfessionEntrepreneur; Chief Executive Officer