About Ben Goldacre:
Ben Michael Goldacre is a British physician, academic and science writer. As of March 2015, he is a Senior Clinical Research Fellow at the Centre for Evidence-Based Medicine, based at Department of Primary Care Health Sciences at the University of Oxford. He is a founder of the AllTrials campaign to require open science practices in clinical trials.
You are a placebo responder. Your body plays tricks on your mind. You cannot be trusted.
Ben Goldacre