Quote by: Anita Roddick

Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.


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Author Bio


  • NameAnita Roddick
  • DescriptionBusiness woman, founder of The Body Shop
  • BornOctober 23, 1942
  • DiedSeptember 10, 2007
  • CountryUnited Kingdom
  • ProfessionBusinessperson
  • AwardsDame Commander Of The Order Of The British Empire