Rhodey: [answering his phone during the attack on Iron Man] Hello.
Tony Stark: Hi, Rhodey, its me.
Rhodey: It's who?
Tony Stark: Oh, I'm sorry, it is ME. You asked. What your asking about, it's me.
Rhodey: No, you see, this isn't a game. You do not send civilian equipment into my active war zone. You understand that?
Tony Stark: It's not a piece of equipment, I'm in it! Its a suit! It's ME!