So we're getting close to suggesting that camp is both the opposite of cool and a refinement of it. Camp and cool both have an element of not-caring, of disdain for the ordinary. The difference is that cool implies a lack of conscious effort, whereas camp is about putting everything you've got into it. Either you love something too much (much more than it's "worth", so the stereotypical anorak-wearing fan and the Barry Manilow cultist are both manifestations of this, at least to the outside world), or you're given to going over the top. Or you do both at once, in many cases. Both phenomena are examples of people fashioning an identity for themselves, and if you're reading this book then you must know people like that. Cool is not caring, camp is actively defiant.